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Big Data: Building A Data-Driven Culture Through Analytics

Big data: This phrase is so often used in today’s business world that it is near the point of  cliché. While a number of different yet accurate definitions exist, the important element of  “big data” is to recognize the value in all of your company’s data – not just financial information. 

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About the Author

Jeremy Clopton

Jeremy Clopton, CPA, CFE, is a Director at Upstream Academy.

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